Found 1 articles
-
Disruptive Digital Technology Services: The Case of Uber Car Ridesharing in Ghana
2018 | Americas Conference on Information Systems | Citations: 2
Authors: Simmons, Robert Ohene-Bonsu
Abstract: The focus of this study was to explore and understand how digital technology inf ... Expand
Semantic filters: Ghana ridesharing company
Topics: ride sharing platform Uber user experience affordance telephone
Methods: qualitative interview case study field study personal interview literature study
Theories: theory of affordance