Abstract: Crowdsourcing comprises a variety of creative contests, and its success is close ...
Expand
Abstract: Crowdsourcing comprises a variety of creative contests, and its success is closely related to the quantity and quality of solvers. The research model of factors influencing the quantity and quality of solvers with respect to contest arrangement attributes and market competition situation has been developed in this paper, and the model has been tested with data from a crowdsourcing website in China. The results show that higher awards, easier tasks, longer duration and lower competition intensity lead to a higher number of solvers. Higher awards, longer duration and higher difficulty level of tasks lead to higher ability level of winners, but competition intensity and market price for other competing projects do not show significant correlation with the ability level of winners.
Collapse
Semantic filters:
product development theory
Topics:
crowdsourcing website innovation management open innovation new product development
Methods:
design theory statistical hypothesis test regression analysis method Poisson regression longitudinal research
