Data as the New Currency - An Empirical Study Using Conjoint Analysis

2023 | European Conference On Information Systems | Citations: 0

Authors: Krumay, Barbara; Koch, Stefan

Abstract: Since data and information are becoming important factors in competitiveness in ... Expand

Abstract: Since data and information are becoming important factors in competitiveness in the digital age, organisations tend to have an enormous appetite for data. However, users are becoming increasingly reluctant to provide their data without receiving some benefits. Therefore, it is necessary to identify the extent to which consumers are willing to protect their data by paying for the use of a service with money or with data. This study investigates willingness to pay for an online service by examining both money and data as currency (i.e. the users' privacy costs). Furthermore, this study is an empirical investigation that uses conjoint analysis to determine whether different service types show different preferences and which characteristics are decisive. The findings show that the online service used has an impact on whether people pay with money or their data. Collapse

Topics: privacy online banking social media data protection willingness to pay

Methods: survey conjoint analysis descriptive statistic chi squared test archival research

Theories: privacy calculus theory

Organizational agility through outsourcing: Roles of IT alignment, cloud computing and knowledge transfer

2021 | International Journal of Information Management | Citations: 0

Authors: Deng, Chun-Ping; Wang, Tao; Teo, Thompson S.H.; Song, Qi

Abstract: This study introduces the concept of outsourcing appropriation based on adaptive ... Expand

Abstract: This study introduces the concept of outsourcing appropriation based on adaptive structuration theory (AST) to explore how organizations attain IT-dependent organizational agility through outsourcing appropriation. It ex­ amines the mediating role of IT alignment and the moderating roles of the adoption of cloud computing and knowledge transfer. The proposed model was tested using survey data from a sample of 170 IT executives. Our results indicate that the consensus of appropriation (COA) and faithfulness of appropriation (FOA) are positively associated with IT-dependent organizational agility, and the relationships are partially mediated by IT align­ ment. When adoption of cloud computing is high, the positive relationship between IT alignment and ITdependent organizational agility becomes stronger than when it is low. Interestingly, results also show that the moderating roles of the transfer of explicit knowledge and transfer of tacit knowledge in the relationship between outsourcing appropriation and IT-dependent organizational agility vary significantly. The transfer of explicit knowledge negatively moderates the relationship between COA and agility. The transfer of tacit knowledge positively moderates the relationship between FOA and agility. These findings deepen our under­ standing of how organizations gain IT-dependent organizational agility in the context of IT outsourcing. Collapse

Topics: outsourcing IT alignment cloud computing implicit knowledge explicit knowledge

Methods: survey statistical hypothesis test data transformation descriptive statistic cross sectional research

Theories: structuration theory adaptive structuration theory agency theory

Organizational buyers’ assimilation of B2B platforms: Effects of IT-enabled service functionality

2020 | Journal of Strategic Information Systems | Citations: 0

Authors: Najmul Islam, A. K. M.; Cenfetelli, Ronald; Benbasat, Izak

Abstract: This paper investigates service functionality in the domain of B2B platform assi ... Expand

Abstract: This paper investigates service functionality in the domain of B2B platform assimilation from the buyer’s perspective. Using a customer service life cycle framework, we identified five dimensions of service functionality, namely, information search, negotiation, acquisition, ownership, and retirement. We theorize that the importance of these dimensions is contingent upon current level of B2B platform assimilation. Furthermore, building on an enabler-inhibitor perspective, we theorize that the benefits and top management support are the enablers, whereas assimilation costs, managerial complexity, and demand uncertainty are the inhibitors of a firm’s future decision to assimilate a B2B platform. Using a two-staged field survey, we tested our theory on a sample of 191 professionals. The results indicate that the importance of service functionality dimensions varies depending on the current level of service assimilation, namely, the importance of information search functionalities decreases while the importance of ownership and retirement functionalities increases as the firms move from the awareness stage to the general deployment stage. Furthermore, our results indicate that benefits and top management support enable future platform assimilation irrespective of the assimilation stage a firm is in currently. Assimilation costs were found to have negative impact on future platform assimilation among the companies who had a low level of current assimilation. However, the effect became non-significant for the companies with a higher level of current assimilation. Our paper contributes to the theory development by (i) showing that the importance of different IT mediated services is contingent upon current level of assimilation; and (ii) showing which factors retain their importance throughout the assimilation stages. We describe management implications for B2B platform owners and buyer organizations. Collapse

Topics: business-to-business information storage and retrieval system top management support electronic market customer service

Methods: survey survey design theory development partial least squares regression chi squared test

Cyber hygiene: The concept, its measure, and its initial tests

2020 | Decision Support Systems | Citations: 2

Authors: Vishwanath, Arun; Neo, Loo Seng; Goh, Pamela; Lee, Seyoung; Khader, Majeed; Ong, Gabriel; Chin, Jeffery

Abstract: While policy makers to cyber security experts call for improving cyber hygiene, ... Expand

Abstract: While policy makers to cyber security experts call for improving cyber hygiene, no one really knows what it means. In fact, there exists no scholarly research explicating the concept or its measurement. This research makes an important contribution by conceptualizing cyber hygiene, operationalizing it, empirically identifying its sub-dimensions, and developing an inventory for it. The research achieves this with a mixed-methods approach, where using a combination of experts and a convenience sample of Internet users, it develops the initial items reflecting the construct, empirically refines the items, confirms its dimensions, and validates its fit. The outcome is an 18-item Cyber Hygiene Inventory (CHI) that measures five distinct dimensions of user cyber hygiene. Finally, the research demonstrates why cyber hygiene matters. Using the CHI it shows how cyber hygiene significantly predicts aspects of human cyber interaction that are pivotal to cyber safety including user self-beliefs about technology, how they cognitively process information online, and their online banking behavior. Collapse

Topics: IT security electronic mail internet technology electronic authentication self efficacy

Methods: survey data transformation confirmatory factor analysis computational algorithm cluster analysis

Sharing Open Deep Learning Models

2019 | HICSS | Citations: 1

Authors: Dalgali, Ayse; Crowston, Kevin

Abstract: We examine how and why trained deep learning (DL) models are shared, and by whom ... Expand

Abstract: We examine how and why trained deep learning (DL) models are shared, and by whom, and why some developers share their models while others do not. Prior research has examined sharing of data and software code, but DL models are a hybrid of the two. The results from a Qualtrics survey administered to GitHub users and academics who publish on DL show that a diverse population shares DL models, from students to computer/data scientists. We find that motivations for sharing include: increasing citation rates; contributing to the collaboration of developing new DL models; encouraging to reuse; establishing a good reputation; receiving feedback to improve the model; and personal enjoyment. Reasons for not sharing include: lack of time; thinking that their models would not be interesting for others; and not having permission for sharing. The study contributes to our understanding of motivations for participating in a novel form of peer-production. Collapse

Topics: electronic mail website

Methods: survey descriptive statistic literature study deep learning chi squared test

Organization Improvisational Capability: Scale Development and Validation

2019 | ACM SIGMIS Database | Citations: 0

Authors: Kung, LeeAnn; Kung, Hsiang-Jui

Abstract: This study develops and validates an instrument for assessing organization impro ... Expand

Abstract: This study develops and validates an instrument for assessing organization improvisational capability (OIC) for potential use in future empirical studies. A definition of OIC and its dimensions are proposed based on an intensive literature review. An initial three-dimension, nine-item OIC scale derived from the literature is validated iteratively and then refined through a rigorous process into a two-factor, eight-item scale. The final scale demonstrates adequate psychometric properties, including reliability and convergent and discriminant validity. As such, this study contributes to a deeper theoretical understanding of the OIC construct and the appropriate application of such scales in future empirical studies. Future research on organization performance, agility, and strategy could utilize the proposed scale to study how OIC creates business value. Collapse

Topics: electronic commerce organizational productivity IT manager electronic business enterprise architecture

Methods: data transformation factor analysis survey literature study descriptive statistic

CC-Qual: A holistic scale to assess customer perceptions of service quality of collaborative consumption services

2019 | International Journal of Information Management | Citations: 0

Authors: Marimon, Frederic; Llach, Josep; Alonso-Almeida, Mar; Mas-Machuca, Marta

Abstract: The paper defines and validates a scale—CC-Qual—to assess the quality of services ... Expand

Abstract: The paper defines and validates a scale—CC-Qual—to assess the quality of services provided through a Collaborative Consumption (CC) model. The authors have borrowed a set of items arranged in eight dimensions from the literature on CC. A panel of selected practitioners (seven CEOs of CC companies) assisted in the design of the questionnaire, which was launched in June 2018. A sample of 127 questionnaires was used for exploratory factor analysis. A second sample of 301 users was used for confirmatory analysis using EQS 6.4 software. Collapse

Topics: debugging website accounting spreadsheet collaborative consumption

Methods: survey literature study structural equation modeling data transformation chi squared test

Theories: SERVQUAL

Easy come or easy go? Empirical evidence on switching behaviors in mobile payment applications

2019 | Information & Management | Citations: 20

Authors: Wang, Le; Luo, Xin (Robert); Yang, Xue; Qiao, Zhilin

Abstract: Switching behaviors of mobile payment application received scarce attention. Thi ... Expand

Abstract: Switching behaviors of mobile payment application received scarce attention. This study investigates the key factors influencing the switching behaviors of mobile payment application through the perspective of the push–pull–mooring framework. Privacy concerns, alternative rewards, and inertia are identified as push, pull, and mooring factors, respectively. The model was tested with 3785 valid responses among Alipay users. Inertia was found to attenuate the relationship between alternative rewards and switching behavior. This study sheds new light on the switching behavior of mobile payment application users. Our findings inform service providers to retain existing users as well as attract potential users. Collapse

Topics: information privacy concern electronic payment self efficacy mobile payment mobile system

Methods: survey partial least squares regression chi squared test data transformation mediation analysis

Theories: status quo bias theory push-pull-mooring theory

Differences in the Reasons of Intermittent versus Permanent Discontinuance in Social Media: An Exploratory Study in Weibo

2018 | HICSS | Citations: 2

Authors: Zhou, Zhongyun; Yang, Mingzhu; Jin, Xiao-Ling

Abstract: Discontinued usage (or discontinuance) of social media has aroused extensive int ... Expand

Abstract: Discontinued usage (or discontinuance) of social media has aroused extensive interests among researchers and practitioners. Existing research tends to view discontinuance as permanent, but pays little attention to intermittent discontinuance wherein individuals stop using a social medium for a certain period of time but eventually restart using afterwards. Specifically, little is known about the commonalities and differences in reasons underlying permanent and intermittent discontinuance. Addressing this research gap, this paper reports an exploratory field study using qualitative data collected by interviewing 96 users with discontinuance experiences in Weibo, a popular Chinese microblogging platform. Results reveal four categories of reasons for discontinuance: user-, context-, function- and content-related. Comparative analysis shows that user discontinuance because of context-related factors is more likely to be intermittent, while user discontinuance due to function- and content-related factors are more likely to be permanent; results for user-related factors are complicated. Theoretical and practical implications are discussed. Collapse

Topics: social media Sina Weibo social network social influence advertising management

Methods: qualitative interview field study personal interview qualitative coding chi squared test

User Experience in Personalized E-Commerce: A Configurational Approach

2016 | Americas Conference on Information Systems | Citations: 0

Authors: Pappas, Ilias; Mikalef, Patrick; Giannakos, Michail

Abstract: The present work aims to identify the interrelations among trust, privacy, emoti ... Expand

Abstract: The present work aims to identify the interrelations among trust, privacy, emotions and experience in order to predict high purchase intentions, when using personalized services in the area of e-commerce. Building on complexity theory we present a conceptual model followed by research propositions. Our propositions are empirically validated through a fuzzy-set qualitative comparative analysis (fsQCA) on 182 customers with experience in personalized online shopping. The results indicate five configurations of trust, privacy, emotions, and experience that explain high purchase intentions. The importance of trust and happiness should be noted since they are both present most frequently as core factors. The study has both theoretical and practical implications towards the development of new emotion-centric theories and the design and provision of personalized services. Collapse

Topics: electronic commerce privacy fuzzy logic user behavior information privacy concern

Methods: survey fuzzy set qualitative comparative analysis computational algorithm chi squared test data transformation

Theories: complexity theory fuzzy set theory theory of reasoned action