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Improving Mobile Applications Usage Experience of Novice Users through User-Acclimatized Interaction: A Case Study

2014 | Americas Conference on Information Systems | Citations: 0
Authors: Chua, Wen Yong; Wan, Maffee Peng-Hui; Chang, Klarissa; Yi, Wu

Abstract: The proliferation of low-cost mobile devices has allowed a large proportion of u ... Expand

Abstract: The proliferation of low-cost mobile devices has allowed a large proportion of users living in emerging economies to use mobile applications. Despite the increasing number of novice users using mobile applications, researchers seldom consider usability for these users when examining performance, satisfaction and experience with usage of mobile applications. In this study, we suggest that it is not appropriate to design one interface for all users at all different literacy levels of increasingly diverse communities. We propose a user-acclimatized approach to adapting mobile applications that integrates three types of interaction elements, namely content personalization, structural navigation and representation. In an evaluation of the proposed approach on mobile devices, we conducted a field study in India to demonstrate the effect of user acclimatization on performance, satisfaction and experience for novice users. The findings provide theoretical and practical implications for the design and implementation of user interface on mobile applications. Collapse

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Topics: usability smartphone feature phone personalization mobile system

Methods: case study literature study survey design artifact field study
The Impact of Normative Social Influence on Group Homogeneity in Media Preferences and Group Meeting Outcomes

2008 | European Conference On Information Systems | Citations: 0
Authors: Guo, Zixiu

Abstract: This paper empirically investigates the impact of normative social influence on ... Expand

Abstract: This paper empirically investigates the impact of normative social influence on group homogeneity in media preferences and group meeting outcomes in a setting where 58 student groups voluntarily used various communication media over a three-month software development project period. Group homogeneity in media preferences was argued to mediate the impact of normative social influence on group meeting outcomes. The overall results suggest that conformity to group norms is positively associated with increased group homogeneity in media preferences, which in turn is positively associated with increased group meeting outcomes. The paper concludes with a discussion of the importance and implications of understanding normative social influence on technology use and meeting outcomes. Collapse

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Topics: social influence electronic mail telephone information system use IT development project

Methods: partial least squares regression survey descriptive statistic psychometrics mediation analysis

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Improving Mobile Applications Usage Experience of Novice Users through User-Acclimatized Interaction: A Case Study

The Impact of Normative Social Influence on Group Homogeneity in Media Preferences and Group Meeting Outcomes